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How to Automate SMS for Customers?

For every business, time is an important factor. More time equals more work, efficiency, and revenue.  Thus, business ventures strive to find time-saving components in business operations to have more time in their hands to focus on other high-priority tasks.  This is where automation can play a vital role in saving time.  With Salesforce SMS automation, users can cut back on time investment and manual intervention, which helps employees to be more efficient without compromising on the quality of other tasks.  So, here are some super-efficient ideas to use Salesforce SMS automation for your targeted customers. How to Use Salesforce SMS Automation for Customers Keep your Customers Up-to-date about Your Company  It's vital to keep your customers updated about company events and the latest happenings in a company to retain your customer and keep them loyal to your brand. Updating your customers is an act that helps you value customers and show concern for them.  And the best part is y

How to Extend Salesforce Digital Engagement Capabilities?

You might agree with the fact that providing a consistent experience across all the communication channels is a challenging task.  Different people use different channels to reach out to a brand.  Thus, businesses should be equipped with the right solution in place to serve customers better irrespective of the communication channel used by customers.  The idea is to increase customer satisfaction and streamline communications across multiple digital channels.  This is where Digital Engagement on Steroids (DEOS) comes into play.  What is Salesforce Digital Engagement?  Salesforce Digital Engagement is a Salesforce solution that allows users to switch between multiple interaction channels without hampering a positive experience.  Thus, users can engage with customers through different messaging channels, be it WhatsApp, Facebook Messenger, SMS, or Webchat.  What you Get with Salesforce Digital Engagement  Digital Engagement is an add-on product that costs $75 per user per month.  Each us

4 Tried and True Tips to Improve SMS Deliverability

It takes a lot of time, resources, and investment to create a well-designed SMS campaign.  With such SMS campaigns, marketers intend to connect with a large segment of audiences to achieve desired goals.  And for this, they choose the best Salesforce bulk texting app to run text campaigns effectively.  But despite having an advanced Salesforce bulk texting app for text marketing and campaigns, marketers often fail to generate the results they envision.  And the reason could be low SMS deliverability. When text messages do not reach recipients, incoming responses and SMS campaign returns are adversely affected. So, here are some tried and true tips that you should consider when you use Salesforce bulk text messaging . Tips to Improve SMS Deliverability while Using Salesforce bulk texting Choose Sender Identity Wisely There are various types of sender identities like long codes, shortcodes, and alphanumeric sender identities. And each sender identity serves a unique purpose.  So, choose

Top 4 Business Communication Trends in 2022

  Gone are the days when businesses only had emails to communicate with their audiences. There was a time when businesses and customers both had to wait for days to get a response from the other end.  But with changing times and evolving human needs, the way firms interact with their audiences has also transformed.  Businesses are sidestepping old-school ways of business interactions like emails and cold calling to reach out to their customers.  Instead, they are picking up on new communication strategies and innovative approaches to stay competitive in the market and cater to the evolving needs of audiences.  So, here are the top 5business communication trends of 2022 that you can also opt for your business. Trends for Effective Business Communications Automated messaging for 24*7 Support The use of chatbots is on the rise for effective business communications. Not every business interaction, but there's a lot that businesses count on a chatbot for.  This includes 24*7 support, au

Top 4 Facebook Marketing Trends for Businesses in 2022

  Things change with changing times. In the same way, business processes keep evolving to provide quality services and experiences to their customers. Thus, it becomes essential for businesses to keep up with the latest trend in the market to gain a competitive edge over other competitors.  Practicing old-school ways of marketing and selling in business can outcompete you as outdated methods keep losing their impact and can disinterest your audiences.  These days, almost every Salesforce user is incorporating the Salesforce FB messenger app to strengthen their brand presence on social media, but that's not enough.  It's crucial to keep up with the latest Facebook trends to make the most of this platform. So, here we go.  Facebook Reels for Visual Appeal The time is gone when brands had to count on television advertisements for video content.  Now, the time has changed, and brands have several options available to showcase their brand content in video form. This includes Facebo

Not Sure of Using a Text Message Drip Campaign? Here's How to Do it

  When you're looking forward to cutting back on time invested in text operations, you can't afford to miss the text messages drip campaign.  To a great degree, the incorporation of SMS drip campaigns can help you speed up your business operations by automating text messages for various purposes.  You can automate repeated tasks like follow-ups that your teams have to do before closing a deal.  Not every texting operation is revenue-generating in business and needs your time. So, for such tasks, you can put drip SMS campaigns at work and cut back on manual intervention. What is a Text Message Drip Campaign? SMS drip campaigns are way different from normal campaigns. For normal campaigns, you have to schedule text messages manually every time you want to send a text.  But in the case of drip SMS campaigns, you schedule a series of text messages once and sit back.  As a result, you do not have to intervene every time you send an SMS. And this applies to recurring messages like re

Salesforce Facebook Integration: Why you Can’t Afford to Miss Facebook for Business

   Salesforce Facebook integration is a process of combining Salesforce and Facebook. This also syncs the data of Facebook products and Salesforce. As a result, you can connect and interact with people over Facebook more effectively using the consolidated view of customer data.  So, you can utilize the combined power of Facebook messenger and Salesforce to increase customer acquisition rates and engage with Facebook audiences. You can harness the power of Facebook and Salesforce for different purposes. Salesforce Facebook Integration for Business Improve Brand Presence Salesforce Facebook integration provides you with enormous ways to improve your brand presence. You can easily market your business offerings on Facebook for more lead generation.  More importantly, you can respond to the customer's comments and inquiries on Facebook directly from Salesforce. Increase Customer Base As Facebook has a massive user base, you can use this to increase your customer base by showcasing you