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WhatsApp Messaging in Salesforce: Connect Customers Where They Are

In the present-day customer-centric economy, brands do not win in terms of being present where there are virtually no interactions taking place. WhatsApp is a place by millions of people in the world. Utilizing Salesforce WhatsApp Messaging in the daily business operations allows companies to reach their customers in real-time, via apps used by the customers and that they trust. Though it is common knowledge that WhatsApp is popular, the WhatsApp Messaging utility within Salesforce can be used to do so much more when selling products or providing customer service. It is a switch on the actions and support of the desired communication to be relationship-focused to facilitate accessibility, cinema, and business penetration into a single workspace. Why WhatsApp Is Important within Salesforce The modern generation of buyers and service requesters is not only fond of messaging, but they also demand it. Inboxes become flooded with email, and telephone calls may become intrusive. The urgency...
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Not Sure When to Send Bulk Text Messages from Salesforce? Here are 4 Use Cases

Business ventures always need a reliable solution for interaction that can help them connect with audiences at scale without consuming much time. And when it comes to a reliable channel, nothing can overpower text messages. Every message sending routing has its own importance and is used for specific purposes. For instance, the one-on-one conversation can be a perfect pick for live chatting and rendering fast support services. On the contrary, users can send bulk text messages from Salesforce to connect faster with a large segment of audiences and scale communications. So, here are various use cases where you can count on bulk texting for interaction.

Situations to Incorporate and Send Bulk Text Messages Salesforce

Market Business Offerings at Scale


The time is gone when marketers were dependent on brochures, TV ads, and door-to-door approaches to market their products. Also, previously mobile phones were not a popular gadget compared to current times.


But nowadays, people have become digital, and almost every individual possesses a mobile phone which has paved the way for better marketing. Now, marketers can send bulk SMS messages from Salesforce and market business offerings right on their mobile devices, irrespective of their location. And the highest open rate of text messages makes it even more powerful.

Educate Millions of Customers at Once

The more you connect with your audiences at various turns, the more people recognize your brand. You can send bulk text messages from Salesforce to educate and impart information to millions when you launch any new product or enhance an existing product. 


To do so, you can look for a scalable Salesforce native SMS app. For example, 360 SMS is also a scalable app that lets you connect with millions in one go.


 When customers have adequate knowledge about a product, they are more likely to buy it. This can help you improve product sales.

Run Text Surveys to Know your Customers

It could be a strenuous task to collect data at scale but not with text messages. You can configure Surveys or Questionnaires and send bulk text messages from Salesforce to send them. This way, you can collect meaningful data and know about their tastes and preferences, expectations, etc. Further, you can segment customers based on their interests and run more targeted campaigns for better returns.


Send Personalized Offers to Value High-Value Clients

Valuable customers always need special treatment. This helps organizations to improve customer brand loyalty. To value your customers, you can send bulk SMS messages from Salesforce and send exclusive personalized offers at scale in no time.


Besides, you can also tap into the more personalized conversation with all your customers and improve their experiences. To do so, you can use 'Merge Fields' to use their personal information stored in your CRM.

Conclusion

No matter what goal you are looking forward to achieving, users can send bulk text messages from Salesforce at various turns to reduce text operations time and scale interactions faster. Whether it is about engagement, lead generation, better support, or conversions, business ventures can count on bulk SMS to send goal-specific texts. So, you can use texts for reminders, followups, self-help articles, payment, and much more. Therefore, we can say, bulk texting lets you cut back on calls and manual intervention to using texts and automation.
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