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WhatsApp Messaging in Salesforce: Connect Customers Where They Are

In the present-day customer-centric economy, brands do not win in terms of being present where there are virtually no interactions taking place. WhatsApp is a place by millions of people in the world. Utilizing Salesforce WhatsApp Messaging in the daily business operations allows companies to reach their customers in real-time, via apps used by the customers and that they trust. Though it is common knowledge that WhatsApp is popular, the WhatsApp Messaging utility within Salesforce can be used to do so much more when selling products or providing customer service. It is a switch on the actions and support of the desired communication to be relationship-focused to facilitate accessibility, cinema, and business penetration into a single workspace. Why WhatsApp Is Important within Salesforce The modern generation of buyers and service requesters is not only fond of messaging, but they also demand it. Inboxes become flooded with email, and telephone calls may become intrusive. The urgency...
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How to Value your Customers with Salesforce SMS Messaging

Relationship building with customers matters a lot in every business, irrespective of its vertical. The more cordial relationship a brand maintains with customers, the better it is from a revenue point of view. Good brand experiences with customers lead to long-term relationships. This ultimately leads to loyal customers and repeat business. Thus, business ventures keep making numerous efforts to value their customers at various turns and keep them happy. Salesforce SMS messaging is one of the most robust methods to engage with clients right on their hand-held devices and make them feel special. Here are a few ways to use Salesforce text messages to value customers.

Send Greetings on Special Days and Life Events

Special days and life events like Birthdays, anniversaries, etc., matter a lot to every person. So, nothing can be as good as greeting customers on their special days and making them feel valued. And Salesforce SMS messaging provides the most convenient and quick channel to reach out to customers and ensure viewership of messages. 


So, you can use Salesforce text messages to greet customers. Most importantly, with an advanced texting app, you can schedule messages using reports and send greetings on a daily basis to millions without intervening. For example- 360 SMS allows users to send SMS to millions from Reports.

Send Personalized Offers to Valuable Customers

Valuable customers are always like an asset to every company. Thus, they need special treatment too. So, again business ventures can count on Salesforce SMS messaging for personalized communications. 


They can use Salesforce text messages to send personalized deals and offers to exclusive customers. This is a vital way to show that they are your valuable customers and you care about them. On the flip side, this will help to encourage more sales from them.

Provide them Early Access to Products and Services

Whenever any sale on products is about to take place, people eagerly wait for it. So, the chances are high that products go out of stock due to the sale. Thus, Salesforce SMS messaging helps you value your customers and send updates to keep them posted. 


You can provide early access to valuable customers and send sale reminders, available slots for valuable and loyal customers, etc. This way, you can showcase that your brand provides special privileges to loyal customers. Also, this would encourage them to show long-term loyalty towards your brand.

Conclusion

Productive interactions can make a world of difference in business processes. Salesforce SMS messaging offers the fastest communication platform to firms and enables them to interact conveniently irrespective of the goal they want to achieve. Whether it is lead generation, revenue generation, or driving repeat business from loyal customers, meaningful communication is the key to driving business goals faster. 


Thus, employees can tweak Salesforce text messages based on their goals and use them for interactions or campaigns. Also, by using the most familiar messaging platform, it becomes easier to get into one-on-one conversations and maximize responses from customers. The best part is to own WhatsApp for business without separate WhatsApp integration, firms can choose a texting app that support multi-channel messaging. For example, the 360 SMS also offers WhatsApp as a pre-integrated channel alon with 7 other channels.

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