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Showing posts from June, 2021

Top 3 Salesforce Digital Engagement Strategies with SMS and WhatsApp for Scalable Customer Interactions

  Salesforce digital engagement is transforming the ways organizations interact with each other in real-time on mobile channels of personal preference. As the need to send dedicated and time-sensitive messages continues to increase, SMS and WhatsApp are some of the most feasible channels of scalable digital engagement. The level of digital involvement in Salesforce relying on SMS and WhatsApp communication has become a strategic feat that businesses cannot afford to ignore anymore. This blog is about the three advanced practices that can enable organizations to incorporate messaging into organizational objectives with the use of Salesforce, considering the 360 SMS App and other interest-ready solutions. 1. Smartphone SMS: Real-Time, Personalized Contextual Chat Although SMS can be considered as a one-way notification channel, in practice, it is developed to match CRM smartness in a real-time horizon. Salesforce Digital engagement SMS is a way to make better sales. In this method,...

How do Automation Capabilities in Salesforce Messaging Platform Help?

  Speedy and convenient processes have become critical business priorities to reduce the workload and improve employee's efficiency. Thus, organizations look forward to automation capabilities in business communications and workflows to cut back on manual intervention and perform operations in a time-savvy manner. So, a Salesforce messaging platform enriched with automation capabilities provides you enormous opportunities to use texts at the right time without being present on the spot. Here are few use-cases where you put automated texting at work on your behalf. Use-cases for Salesforce Messaging Platform Automation Capabilities Quality Support Services One of the productive use-cases of automated texting is live support. You can design your own chatbot for keyword-based messaging, which could help you answer the most common and frequently asked questions. This way, you can tap into 1-on-1 messaging and be available for prospects to answer their queries without actually interveni...

Why have Multiple Routines to send SMS in Salesforce?

  It seems weird to look for multiple routines to send SMS in Salesforce when it doesn't provide even one Salesforce default SMS sending capability. But actually, it's not. Users can effortlessly extend the capability of their Salesforce org by installing an app from AppExchange and possess various messaging routines to send SMS. Compared to a non-native app, Salesforce native SMS app works more seamlessly with Salesforce and helps you with easy customizations to customize the app as per specific business use-cases. Let's check out how multiple messaging routines help. Feasibility to Pick Right Messaging Routine to send SMS in Salesforce When organizations need to scale communications faster and reach millions with minimal time investment, 1-on-1 texting is not what employees can rely on. On the contrary, when organizations need to resolve the customer's inquiries one by one, then 1-on-1 conversation is the best option to opt for. Thus, multiple sending routines make i...